We're looking for Social Media Content Evaluators to review AI-generated posts, captions, and comments, and help ensure they feel authentic, on-trend, and appropriate for real audiences.
What if your social media instincts — knowing what lands, what flops, and what feels completely off — could directly shape how AI communicates with millions of people online?
This is a fully remote, flexible contract role open to anyone with a sharp eye for social content and a genuine feel for online culture. No marketing degree or content creation background required — just a solid understanding of what makes social media tick.
Why Join Us
Work on cutting-edge AI projects alongside leading research labs.
Fully remote and flexible — work when and where it suits you.
Freelance autonomy with the structure of meaningful, task-based work.
Make a direct impact on how AI shows up in the social media spaces people use every day.
Potential for ongoing work and contract extension as new projects launch.
Responsibilities
Review AI-generated social media posts, captions, and comments across a range of platforms and formats.
Evaluate content for tone, relevance, clarity, engagement potential, and appropriateness.
Flag content that feels unnatural, off-brand, culturally tone-deaf, or problematic.
Provide structured feedback on trending topics, cultural references, and voice.
Rate content using clear evaluation rubrics and written commentary.
Work through task-based assignments independently on your own schedule.
Required skills
An active social media user with a genuine feel for current trends and platform culture.
Able to quickly judge what content works — and clearly explain why.
Culturally aware with strong instincts around tone, appropriateness, and audience fit.
Detail-oriented and consistent when working through large volumes of content.
Strong written communicator who can articulate feedback clearly and concisely.
Self-motivated and reliable when working independently.
Preferred skills
Experience creating, managing, or moderating social media content.
Background in communications, digital marketing, journalism, or content strategy.
Familiarity with content moderation or quality evaluation workflows.
Broad awareness of platform-specific norms across Instagram, TikTok, X, LinkedIn, or similar.
Experience and education
No prior marketing, content creation, or AI experience required.
Thriveth makes AI data-training work easier to find, understand, and navigate. We replace uncertainty with clear opportunities, realistic expectations, and insights from real application journeys.